Web development

Do you want a website that is functional, attractive and helps you achieve your goals? At AcciónMK we work with CMS systems such as WordPress and Prestashop to make sure we create the best online experience for your customers and connect your brand with the world.

With WordPress, we create versatile, easy to manage and fully customisable websites, perfect for any type of business. If you are also looking for a robust platform to support your online shop, we work with Prestashop, allowing you to easily manage your product catalogue and offer a seamless shopping experience to your customers.

Web development tailored to your needs

Types of studies

FAQs

Projects

Web development in Malaga adapted to your needs and those of your company.

We understand that every company is different and has different requirements. That's why we offer web development that is completely tailored to you and your target audience. From conceptualisation to implementation, we work closely with you to understand your objectives and develop a customised digital strategy.

As a web development agency in Malaga we ensure that your website meets your goals and provides an exceptional online user experience.

  • We analyse your objectives and needs: We start by thoroughly understanding your brand (values, vision, audience...), the technical requirements you want your website to have and what you want to achieve through an effective online presence strategy.
 
  • Let's get to work! we start working using the best technologies for the development of visually appealing, functional and efficient websites. Every aspect of your website is designed with the purpose of maximising performance, usability and user experience.
 
  • You review the process and we adjust: Your opinion is fundamental in the web development process to ensure that the final result meets your expectations and faithfully reflects your brand identity. At this stage, we present you with the final version of the work so that you can make the necessary adjustments.
 
  • We maintain and update your website: Once the final adjustments have been made and you are satisfied with the development of your website, we deliver the work along with the relevant accesses. In addition, we offer you recommendations and guidance so that you can make content updates on your own. Regardless of this, we are always available to provide ongoing support if you need it.

Types of Market Research

With our market research in Malaga, Andalusia and Madrid, we provide you with all the information you need to make the best decisions and develop effective marketing strategies. We show you the profile of your current and potential customers, what they expect to get from your product and where is the best place to advertise it. 

  • Quantitative market research: We carry out statistical analyses and design hypotheses to obtain accurate data on the behaviour of your target audience in the market. With them you will be able to obtain relevant information to carry out specific actions, such as designing new products or segmenting your payment campaigns.

  • Qualitative market research: We analyse your customers' needs, habits, motivations and expectations so that you can understand why they react in a certain way to a product or service. It will allow you to discover how your customers perceive your brand and help you build long-term relationships with them.

  • Ad hoc market studies: Do you need information quickly about a specific aspect of your target audience? We create "ad hoc" market research for a specific project according to your needs. It will allow you to get information in a short period of time and make more effective decisions.

FAQs

Market research is research to collect, analyse and understand relevant information about a specific market, including its consumers, competitors and trends.

Market research is carried out to better understand the environment in which a company operates, allowing a better understanding of the conditions, trends and characteristics of a specific market. It is essential to conduct them in order to:

  • Know your audience: helps to identify who your potential customers are, their needs, preferences, buying behaviour and relevant market segments.
  • Assessing competence: allows us to understand how other actors position themselves in the market, what strategies they employ, what their strengths and weaknesses are...
  • Informed decision-making: provides key information to decide on strategic issues, such as product development, pricing, marketing strategies, geographic expansion, among others.
  • Reduce risks: By better understanding the market, potential risks can be anticipated and mitigated, avoiding unnecessary investments or ineffective strategies.
  • Identify opportunities: allows you to detect business opportunities that might be going unnoticed, untapped areas or relevant market niches.

Market research is carried out to better understand the environment in which a company operates, allowing a better understanding of the conditions, trends and characteristics of a specific market. It is essential to conduct them in order to:

  • Know your audiencehelps to identify who your potential customers are, their needs, preferences, buying behaviour and relevant market segments.
  • Assessing competenceThe following is an example: it allows us to understand how other actors position themselves in the market, what strategies they employ, what their strengths and weaknesses are...
  • Informed decision-makingThe "strategic information": provides key information to decide on strategic issues, such as product development, pricing, marketing strategies, geographic expansion, among others.
  • Reducing risksby better understanding the market, potential risks can be anticipated and mitigated, avoiding unnecessary investments or ineffective strategies.
  • Identifying opportunitiesThe "Business Opportunity Mapping": allows you to detect business opportunities that might be going unnoticed, untapped areas or relevant market niches.

The market studies are a specific part of market research.

The market research encompasses a broader approach that includes the analysis of data, trends, behaviours and market variables in general, while a market study focuses on a particular aspect or a specific market issue.

Market research can provide detailed information on market demographics, purchasing behaviour, consumer preferences, competitor analysis, market trends, among other data relevant to business decisions.

Market research in Malaga can be of great help to your company by providing valuable information that will allow you to improve products or services, identify growth opportunities, better understand customers, optimise marketing strategies and make more informed and accurate business decisions.

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Services that
we also offer

We offer a wide range of additional services to meet all your business needs.

 

We are in a market marked by constant change.

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Through the elaboration of a strategic plan, decision-making is facilitated.

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Digital marketing could not exist without design.

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Achieve your digital goals with our marketing services.

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By registering a trademark, a company is granted the exclusive right to prevent third parties from marketing identical or similar products.

The registration of trademarks and patents is done through the website of the Spanish Patent and Trademark Office.

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